How An Email Marketing Audit Can Help Your Business

How An Email Marketing Audit Can Help Your Business

How an Email Marketing Audit Can Help Your Small Business How an email audit can help your small business Email marketing is no longer a one-time thing. It is certainly a must for small business owners. A recent study found that 94% of marketers do not track the effectiveness of their emails. A comprehensive audit…

Genuine14 Email Marketing KPIs

Genuine14 Email Marketing KPIs

Introduction Email marketing, despite the often outrageously promotional content it involves, is still a viable marketing strategy for businesses of all sizes. Email KPI’s Capable of transforming any business into an institution that has its fingers on a customer’s pulse – not to mention higher customer loyalty rates, increased average order value, and increased return…

Scandalous? – How Much Does Email Marketing Cost?

Scandalous? – How Much Does Email Marketing Cost?

Scandalous –  How Much Does Email Marketing Cost? It’s not a well-known fact that email marketing has the lowest ROI of all marketing channels. Email marketing allows you to improve customer acquisition, attract potential customers and allow you to appeal to both large businesses, midsize businesses and small businesses alike – so how much does…